- Gender equality ideas
- Oakley: Contingent → Assertive/Autonomous femininity
- Assertive identity (girl power & ageing feminism) -‘Sex as fun’
- 2nd wave: Equal Pay Act, Work-based identities, not FAMILY
- media Gilmore men as sex objects
some parts of the world → family → workplace
- Connel: hegemonic & emphasized Muslims
- Oakley socialisation
- Radical feminism: Workplace inequalities remain